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THE LITTLE BOOK OF PRICING

The Little Book of Pricing is for photographers who struggle with setting their rates, fear charging too much, or simply don’t know where to start when it comes to pricing their work.

This guide breaks down different pricing models, how to calculate what you should charge, and most importantly, how to price with confidence—without feeling guilty or second-guessing yourself.

You’ll also learn real-world pricing strategies, negotiation tactics, and how to raise your rates without losing clients.

If you’ve ever wondered, “Am I charging too much? Or worse.. too little?” This book will give you clear answers.

What You’ll Learn in This Book

  • How to price your work fairly—without underselling yourself
  • The different pricing models and which one is right for you
  • How to calculate your rate so you actually make a profit
  • How to handle pricing objections and get clients to see your value
  • How to raise prices without losing clients
  • How to confidently present pricing without fear or hesitation

Format: PDF
Page Count: 108 pages
File Size: 2.60 MB
Price: $9.49
Instant Download Available After Purchase
Compatible with All Devices
No Shipping Costs – Start Reading Today!

Prefer a Printed Copy? Order the paperback on Amazon

Table of Contents

  1. Why We Undervalue Ourselves
  2. Choosing The Right Pricing Model
  3. Calculating Rates That Works
  4. What Photographers Really Charge
  5. Helping Clients See Your Prices as “Worth It”
  6. Negotiation Without Losing Your Nerve
  7. Protecting Yourself With Contracts & Payment Policies 
  8. Raising Your Rates With Confidence
  9. Selling Premium Packages
  10. Your Next Steps

 

WHAT READERS THINK

Short book but very informative. It all makes sense. I raised my rates after reading this and haven’t lost a single client. People have money and are willing to pay, we need to realize that”
Jacek
It works. It may repeat everything we already mostly know, but it's great to read it and realize that there's no point in being afraid to ask for money for your work.
Selene

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