THE DARKROOM

We’ve all heard it: “Follow your passion, and you’ll never work a day in your life.” It’s one of those Pinterest-ready quotes …

Maybe at least some of you remember the scene from The Magnificent Seven when the Mexican farmers first ask Chris for help …

Like it or not, social media has become an essential part of working as a freelance photographer. And if you’re a photographer …

Being visible on Google Maps and in local search results is one of the easiest—and free!—ways photographers can attract new clients. A …

For photographers, word of mouth is pure gold. You can advertise yourself as much as you want, but referrals bring in warm …

We all know upselling has a bad reputation. For many photographers, the word itself brings to mind pushy sales tactics, awkward conversations, …

One of the trickiest decisions photographers face when setting prices is this: Should I charge by the hour or by the project? …

Let’s be honest: not every client is a dream. Most photographers have been there a client who seems lovely at first, but …

Many photographers, at some point in their careers, start to wonder: Should I offer workshops or coaching alongside my client work? Should …

Many photographers love the art but loathe the marketing. The idea of ‘selling yourself’ can feel fake, overwhelming, or even embarrassing. But …

Ask ten photographers whether you should publish your prices online, and you’ll get ten different opinions. Well, to be honest—ask ten photographers …

Your website is your shop window—it’s where potential clients get their first impression, browse your portfolio, and decide if you’re the right …